Beauty小姐第三期王菊亲自给女主播涂高光小甜心什么来头?
时间:2020-01-06 15:07:05阅读:51623次来源:蜂鸟影院 - Beauty小姐20181226期
- 状态:20181226期
- 类型:真人秀 时尚
- 主持:徐熙媛 马伯骞 金靖 沈梦辰 张嘉倪 高秋梓 黄文煜 尚金秀
- 年代:2018 / 大陆 / 腾讯综艺台
- 导演:王强
- 国家/地区:大陆
- 时长:每期50分钟
- 语言/字幕:汉语普通话
- 首播时间:2018-10-24
- 首播/卫视:腾讯综艺台
- 更新时间:2023-09-22 14:53:43
- 详细介绍:《Beauty小姐》是由腾讯视频、腾讯时尚、国海制作联合出品的国内首档引领美妆时尚的沉浸式体验类综艺,由大S带领2位副MC和6位在美容美妆方面颇有心得…
本周二,《Beauty小姐》第二季第三期节目在腾讯视频上线,作为国内首档美妆种草类节目,《Beauty小姐》吸引了不少资深“成本党”和美妆达人的强势围观。而在最近更新的一期节目中,美丽助力团迎来新面孔:蘑菇街主播小甜心代替瑜儿成为本期“好物甄选官”,从普通用户视角分享日常美妆护肤的心得体会。
而小甜心的到来,也为本期节目带来两大爆点:爆点一,王菊踩着高更鞋弯腰亲自给女主播涂高光打造闪亮钻石腿;爆点二,小甜心推荐的某款平价口红成为当场Beauty公信榜口红榜单的No.1,力压戚薇、吉克隽逸等“口红大佬”。看到这里,不禁要问,主播小甜心到底什么来头,能让王菊、吉克隽逸“落了下风”?
据节目官方介绍显示,小甜心是蘑菇街签约主播,人称“全能带货女王”,曾在1分钟内狂卖8万盒面膜,带货能力与李佳琦、薇娅不逞多让。
去年10月,《BoF时装商业评论》以小甜心为典型案例,做纪实内容《我们和Top网红主播待了一天》,全面展现了一名带货主播的日常工作与生活状态:干练、踏实、充满挑战。这是BoF第一次将目光投向电商主播这个群体。
转至11月,小甜心粉丝应援海报登陆北京、上海、杭州、成都、重庆五座城市的地标级LED互动巨屏,以往被明星粉丝们长期霸占的核心广告位成了甜心粉丝团宠爱主播的重要载体。MCN行业权威媒体Topklout克劳锐曾专门就此次事件做重点行业评论《主播离明星还有多远》,表达“主播出圈正在成为一种常态,随着越来越多的主播开始走出直播间,这也终将会成为一种常态”的行业态度。
此次,主播小甜心再次受《Beauty小姐》邀请,担任美丽助力团的“好物甄选官”,虽然节目中言语不多,但两次亮眼表现足以为这期节目带来强劲爆点。有不少网友评论,“小甜心到底什么来头,能在口红选择上力压戚薇、吉克隽逸?”“惊呆了,Beauty口红榜首居然是主播推荐的平价国货!”
据悉,在后续《Beauty小姐》第二季中,主播小甜心还将参与多期节目录制,“带货女王”的卫冕之战将就此打响。
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